Website Revamp for Saphir Thai Spa – WebsiteReimagined

From chaotic clicks to a calming digital experience.

From This

To This

Setting

Saphir Thai Spa had built a loyal offline customer base with their authentic Thai therapies and serene ambience in Paris and Pontarlier. But online? Their website told a different story outdated visuals, mismatched colours, and a clunky user journey were eroding the very trust they’d worked so hard to build.

Conflict

The user experience didn’t reflect the in-spa experience. Visitors were leaving before booking, unsure of services, pricing, or the brand vibe.

The design lacked brand harmony
Mobile UX was fragmented
Booking flow was unclear
Brand colors felt generic and inconsistent

“Our website felt cold. It didn’t match the warmth and trust we create inside the spa.”

Climax

Calyx Core stepped in with a design-first, user-led rebuild of their entire digital experience:

Introduced a new colour palette inspired by Thai tranquility and luxury wellness
Streamlined the UX structure, from homepage to service pages to contact
Designed and developed a mobile-first interface with intuitive, tap-friendly flow
Integrated subtle motion, imagery, and whitespace to evoke calm at every scroll

Resolution

The transformation was immediate and noticeable, both for users and the brand itself:

⏱️ 38% increase in time spent per visit

📉 Bounce rate dropped by 45%

💌 More than double the form submissions and call-to-book actions

💬 Clients now say: “The website feels like the spa, calm, premium, and clear.”

FinalWord

When you’re in the business of healing, every pixel should carry that energy.
Good UX is good service. And great UI is what earns trust before your first touch.

At Calyx Core, we don’t just point out problems, we engineer the systems to solve them.

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