services / digital marketing

Digital marketing services that compound

One team for SEO, Google Ads, Meta and paid social, content, email and CRM, web, and video - aligned to a single revenue goal. Calyx Core runs the full digital marketing mix for manufacturers, clinics, restaurants, local businesses, and e-commerce brands.

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( budget allocator )

Split a monthly budget across channels

Set a budget and a primary goal - we suggest a starting channel mix. A directional model; your real split depends on market and margins.

₹3.0 L
primary goal
Weighted to intent-driven search and retargeting, with SEO compounding underneath.
Suggested monthly mix
Google Ads / PPC38% · ₹1.1 L
SEO22% · ₹66K
Meta / paid social20% · ₹60K
Email & CRM12% · ₹36K
Content8% · ₹24K
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( what's included )

The full digital marketing mix

Search engine optimisation
Technical, on-page, and content SEO that compounds - organic visibility that keeps working after ad spend stops.
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Google Ads & PPC
Search, Shopping, Performance Max, and YouTube campaigns engineered around intent and profitable ROAS.
Explore paid search →
Meta & paid social
Full-funnel Instagram, Facebook, and LinkedIn campaigns with creative testing built to convert, not just reach.
Explore paid social →
Website development
Fast, responsive, conversion-focused sites and stores that turn your marketing traffic into revenue.
Explore web development →
Video marketing
Thumb-stopping reels, ad creative, and brand films produced in-house for every channel you run.
Explore video →
Social media management
Strategy, content, publishing, and community management that grows an engaged organic following.
Explore social →
Brand identity
Strategy, visuals, and voice - a coherent brand system that makes every campaign work harder.
Explore branding →
( who we help )

Built for businesses that need results

ManufacturersClinics & healthcareRestaurants & hospitalityLocal service businessesProfessional servicesE-commerce brandsD2C startupsReal estate
( digital marketing explained )

What is digital marketing - and how Calyx Core delivers it

What is digital marketing?

Digital marketing is the practice of growing a business through online channels - search (SEO and Google Ads), social media, content, email and CRM, websites, and video - measured against real outcomes like leads, sales, and revenue. Calyx Core delivers these as one integrated system rather than disconnected tactics.

Why is digital marketing important?

It's where your customers research, compare, and buy - and the only marketing you can measure to the rupee.
  • Buyers start on Google, social, and AI answer engines long before they contact you.
  • Every channel is measurable, so budget follows what actually drives revenue.
  • Organic (SEO, content) and paid (ads) compound when run together.
  • Being absent or inconsistent online cedes the market to competitors who aren't.

How does digital marketing work at Calyx Core?

We start with a discovery call and audit, define the metric that matters (leads, CPA, ROAS, or revenue), then build a prioritised channel plan. Tracking is fixed first, campaigns and content go live with test plans, and we report on outcomes in a live dashboard plus a monthly readout.

What are the benefits of an integrated digital marketing agency?

One accountable team beats five disconnected vendors.
  • Channels reinforce each other instead of competing for credit.
  • One strategy, one report, one point of contact.
  • In-house creative, web, and media under one roof.
  • Faster learning - insights from ads feed SEO, content, and the site.

What are common digital marketing mistakes to avoid?

Most wasted budget traces back to the same errors.
  • Running channels in silos with no shared goal or tracking.
  • Chasing vanity metrics - reach and likes - over leads and revenue.
  • Driving traffic to slow or unclear landing pages.
  • No SEO foundation, leaving the business fully dependent on paid ads.
  • Switching tactics before campaigns have data to judge.
( faqs )

Digital marketing questions, answered

Scope, budgets, channels, and results - what most businesses ask before we start.

Ask us anything →
What digital marketing services does Calyx Core offer?+
SEO, Google Ads and PPC, Meta and paid social, content marketing, email and CRM automation, conversion-rate optimisation, website development, and video - delivered as an integrated mix or as standalone services.
Do you offer standalone services or only full retainers?+
Both. You can engage a single discipline (say, Google Ads or SEO) or a full-funnel retainer across channels. We recommend the smallest scope that hits your goal.
Which industries do you work with?+
Manufacturers, clinics and healthcare, restaurants and hospitality, local service businesses, professional services, and e-commerce brands - in India and internationally.
How do you measure digital marketing success?+
Against business outcomes: qualified leads, cost per acquisition (CPA), return on ad spend (ROAS), organic traffic and rankings, and revenue - reported in a live dashboard plus a monthly readout.
How much does digital marketing cost?+
It depends on scope, channels, and media budget. After a short discovery call we send a clear, itemised proposal - no hidden fees or lock-in.
Can you work with our existing team or agency?+
Yes. We often run specific channels alongside an in-house team, or audit and rebuild what an existing agency has left underperforming.

Ready to grow across every channel?

Tell us your goals and budget. We'll come back with a prioritised channel plan - no fluff.